E6 Part 2: Matt Diggity on Levelling Up

This is the second part of the episode with Matt Diggity (part 1 here).

We discuss how Matt is interested in holding some websites far longer to build into big brands and how these could potentially be bought by hybrid media / PE companies. But then in holding, Matt recognizes that bad things can happen, even to top SEOs.

Winning From Google Updates

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